Google’s U.S. Ad Revenue Is Expected to Decline in 2020, eMarketer Says

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Google’s U.S. Ad Revenue Is Expected to Decline in 2020, eMarketer Says

Google’s U.S. advertising revenue will decline this year for the first time since eMarketer began modeling it in 2008, the research firm said, largely because Google’s core search product is so reliant on the pandemic-battered travel industry.

As the world’s largest digital-advertising company, the Alphabet Inc. unit has heretofore been a…

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