Incentives Won’t Be Enough to Keep Buyers in the Game as Housing Shortage Grows

The mid-pandemic housing boom is coming to an end, and rather than raising their budgets, entering into home lotteries, or adding their names to waitlists, buyers are canceling orders, pulling out of purchases, and waiting for affordability to improve. In response, builders are offering a range of incentives to hold on to waning demand, but…
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