What Founders Get Wrong about Sales and Marketing

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What Founders Get Wrong about Sales and Marketing

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For early-stage startups, sales and marketing are crucial for gathering customer feedback.

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Which sales candidate is a startup’s ideal first hire? What marketing channels are best to invest in? How aggressively should an executive team align sales with customer success?

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This article is about ENTREPRENEURIAL BUSINESS STRATEGY

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Talent management
Pricing strategy
Sales
Marketing

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